Rowley, MA Profile: Facts & Data

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Rowley, Massachusetts - Basic Facts

The Rowley CDP(1) had a population of 1,708 as of 2020-2024 American Community Survey 5-Year Estimates.

The primary coordinate point for Rowley is located at latitude 42.7168 and longitude -70.8787 in Essex County. The formal boundaries for the Rowley Census Designated Place encompass a land area of 1.72 sq. miles and a water area of 0.03 sq. miles. Essex County is in the Eastern time zone (GMT -5).

The Rowley Census Designated Place has a U1 Census Class Code which indicates a census designated place with an official federally recognized name. It also has a Functional Status Code of "S" which identifies a statistical entity.

The Rowley Census Designated Place is located within Town of Rowley, a minor civil division (MCD) of Essex County.


  1. A Census Designated Place (CDP) is a statistical counterpart to a self-governing (incorporated) place such as a city, town, or village. A CDP is not a legal entity and has no governmental functions.

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  1. Rowley Demographic Data
  2. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. Massachusetts Research Tools (Easy Tools & Current Data)
  3. Massachusetts Data Comparison Tool
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Rowley, MA Data & Demographics

Source: 2020-2024 American Community Survey 5-Year Estimates

POPULATION

Total Population 1,708 (100%)
Population Density 996 per sq mi
Diversity Index1 25
 
 

INCOME

Median Household Income $109,622
Per Capita Income $74,350
Median Home Value $614,800
 

HOUSING

Total HU (Housing Units) 701 (100%)
Owner Occupied HU 551 (78.6%)
Renter Occupied HU 150 (21.4%)
Vacant Housing Units 0 (0.0%)
 

HOUSEHOLDS

Total Households 701
Average Household Size 2.44
Family Households 511 (72.9%)
NOTES
  1. The Diversity Index estimates the likelihood that two persons chosen at random from the same area belong to different race or ethnic groups, based on five groups: Hispanic/Latino, Non-Hispanic White, Non-Hispanic Black, Non-Hispanic Asian, and Non-Hispanic Other/Multiracial. A value of 0 indicates the population belongs entirely to one group. Higher values indicate a more evenly mixed population. Calculated from U.S. Census Bureau ACS 5-year estimates (table B03002).

Rowley, MA - Peer Comparisons by Rank and Percentile

The table below compares Rowley to the other 248 incorporated cities, towns and CDPs in Massachusetts by rank and percentile using 2020-2024 American Community Survey 5-Year Estimates data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 201 19th
Population Density # 164 34th
Median Household Income # 104 58th
Per Capita Income # 46 82nd
Diversity Index # 144 43rd

Additional comparisons and rankings can be made with a VERY EASY TO USE Massachusetts Census Data Comparison Tool.

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